When starting out on your quest to find the “best” keywords for your overall site side strategy – one could go about doing this in a number of ways 1) No real planning – just find any word that you might find in your site 2) Develop a real competitive strategy and find the most … Read more
Indexing Limits – When do the spiders stop?
November 1st, 2007 | Posted by in SEO Factors - (2 Comments)During a regular call with one of my clients, who’s site is in redesign process, asked how large can page size really be. Well, it has been my experience that more than 50K in size, is probably too much and most likely won’t get crawled. Actually, I have seen pages much larger than this get crawled … Read more
Time to review anything that can be read about this industry – search marketing. I read quite a bit, but less than I did four years ago, not because I know more, but this was more a matter of eliminating those resources that aren’t reputable or offer the same old basic stuff, no challenge or … Read more
SEO Competitive Research & SEO Goals
October 3rd, 2007 | Posted by in Search Marketing | SEO Factors - (0 Comments)There are numerous ways to go about this, but to organize yourself somewhat you should really research the competitive landscape first. One of the first things any competant SEO person should do is to identify your website’s true competitors by analyzing high conversion keyword phrases. You can use whatever keyword tools your familiar with, or … Read more
Global SEO Strategy – Worldwide Search
September 21st, 2007 | Posted by in Search Marketing - (0 Comments)2008/23/September I would like to update this entry – as it is now a year old and I have created a global strategy for Asia Pacific and Europac. First things first, yes, keywords still rule and one of the best keyword research tools, no not word tracker thank you, but Google Insight! After much research I … Read more
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