Search Engine Optimization – In-House Search Marketing
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Sitelinks – It’s a Google Thing

February 26th, 2008 | Posted by janet b in Google Tools - (0 Comments)

You know them, you’ve seen them – run a search for Sony Electronics and you see the following result: Sony Electronics Welcome to the world of Sony: music, movies, TV, games and electronics. www.sony.com/ – 93k – Cached – Similar pages –

Landing Pages & Conversions

December 29th, 2007 | Posted by janet b in Google Tools | SEO/SEM TOOLS - (0 Comments)

How concerned are you about your landing page conversion rate? Hopefully your answer is a great deal.  What is the point of building a great site on first page of Google or Yahoo if your user clicks over, sees no call to action and clicks back to search for your competitors pages?  I was recently looking … Read more