This is Russ Mann, CEO of Covario. Thank you for blogging about your experiences with our team and with our Organic Search Insight (OSI) solution.

As you note and suggest, we do appreciate all feedback, both positive and negative, both public and private, and we attempt to solicit feedback from all types of audiences– especially expert SEOs like you.

It is absolutely true that we have designed Organic Search Insight to meet the needs of a variety of consituents: Corporate executives, global SEO project leads, IT & Web Developers, Interactive agencies and also SEO experts, and that different portions of the solution appeal to the needs of the different users- some parts are more “basic” and some are more “advanced.”

It is also true that it is SEO experts like yourself who are our toughest critics, and who have also helped drive the newest and most cutting-edge features of the software.

Our newest release is called D3 (Data Driven Decisions), and creates an automated prioritzation of recommendations- exactly what you suggested is the next most critical issue to address in the solution- and is a feature that was recommended by top SEOs at other Fortune 500 clients. If you have not been briefed on this part of the solution, we would be glad to do as soon as possible at your convenience.

We are also glad to hear that our PS and Support group has been helpful; although for the more advanced/expert SEO recommendations you seem to be looking for beyond what’s in the solution, we have recently created an SEO Services group, headed by Mike Gullaksen, a well-known expert SEO.

We have found that some clients want not just a SaaS “software-as-a-service” solution, but a “service-as-a-software” solution, where some expert guidance is provided in both natural and paid search optimization alongside the product solution, and we have endeavored to provide that as well with this new group.

Finally, per your recommendations, we will be at SES San Jose this week, where two of our clients of the Organic Seach Insight solution (P&G and Washington Post) are nominated for “most innovative use of SEO” We appear at all of the SES, SMX, Search Insider, AdTech and other conferences as speakers and to further support our clients and to get feedback.

Mike Gullaksen and I will follow up with you privately as well, to make sure we are getting all of your concerns and recommendations, and to hear exactly what else you think the solution needs to make it more valuable.

Thanks again for your feedback, I look forward to speaking with you soon.

-Russ Mann rmann@covario.com