Search Engine Optimization – In-House Search Marketing
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SEO Metrics – Beyond the Basic BS

May 27th, 2009 | Posted by janet b in SEO Analytics | SEO Factors - (2 Comments)

  I just came across an articlewritten about two years ago, but is not “so yesterday” by any means, and I wanted to share it with you.  This article was found using the keyword search “seo metrics“  When working in a large corporate environment, you are asked to put together “scorecards” of information that the … Read more →

Cool SEO/WEB Tools – heat map overlay

May 11th, 2009 | Posted by janet b in SEO Analytics | SEO Tools - (1 Comments)

Thought I would share a cool tool I was made aware of by a colleague of mine in Sydney, crazyegg.com. During the re-designing of the corporate site for Australia, he was able to quickly show us the heat map report – very cool to see where your visitors on going on page, without having to spend … Read more →

International SEO- Basics to Advanced

May 10th, 2009 | Posted by janet b in International SEO - SEM - (0 Comments)

In thinking about what next topic to discuss, I decided to look at all my existing categories and noticed I only had one single entry about international SEO, and thought, wow considering more than half my work involves some form of SEO/SEM globally, I was pretty surprised I hadn’t written more.

Covario – Organic Search Reviews

May 1st, 2009 | Posted by janet b in Covario | SEO Tools - (1 Comments)

So, way back in December I wrote about some initial thoughts on Tools for SEO using Covario. I wanted to catch everyone up on my progress thus far.